Founded in 2006 by Jonathan Benson, Tire Reviews has a singular mission: to provide drivers worldwide with unbiased, data-driven tire information they can trust. We're committed to transparency, objectivity, and scientific testing methodologies that empower consumers to make safer, more informed decisions.

The Leading Independent Voice in Tire Testing

With over 6 billion miles of user-submitted tire data, 400+ scientific tire tests, and a presence across North America and Europe, Tire Reviews has become the world's most trusted source of independent tire information. Our websites in multiple languages attract more than 3 million monthly visitors, and our YouTube channel features the most-watched tire content globally with an average of 400,000 views per video.

Key Milestones

• 2006: Founded as the first user-generated tire review platform
• 2014: Expanded to multiple language sites, including German and French
• 2017: Launched YouTube channel, quickly becoming the most-watched tire content online
• 2019: Conducted first independent comparative tire test
• 2023: Reached milestone of 5 billion miles of user-submitted tire data

Our Testing Methodology

Having trained with multiple tire companies, Tire Reviews employs industry leading tire testing methodology, and conducts all tests under controlled conditions:

• Controlled Testing: Our tests use industry leading proving grounds, the only places in the world you can test tires in controlled environments, using standardized methodologies
• Data-Driven Results: We employ precision equipment to measure performance factors including braking distance, lateral grip, rolling resistance, and wear rates
• Transparency: All testing parameters and conditions are fully disclosed with each review
• Independence: Where possible we purchase all test tires anonymously at retail to ensure manufacturers cannot provide "optimized" samples. Failing that, we randomly cross check submitted tires to ensure consistency.

How We Maintain Independence

Our business model is built to preserve our independence and integrity:

• We never accept payment for reviews or test results
• When we use affiliate links, they never influence our rankings or recommendations
• Our advertising and content operations are strictly separated

Our Reach and Impact

Today, Tire Reviews influences tire purchases across multiple continents:

• 3,000+ tire patterns reviewed and tested
• 400+ expert tire tests analyzed
• 45+ countries where drivers regularly consult our content
• An estimated 12 million purchase decisions influenced annually

There is no one bigger globally than Tire Reviews for independent tire testing.

Connect With Us

We are always happy to discuss tires, testing methodologies, or industry trends. Contact us at hello@tirereviews.com, via Instagram, or our contact page.

Business Information

Tire Reviews is registered as Tire Reviews LLC in Utah, USA.

Learn more about our ethical standards and website terms.